Marketing Management

Consumer ethnicity three decades after: a TCR agenda

Marketing / Marketing Management / Business and Management

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Consumer ethnicity three decades after: a TCR agenda

Marketing / Marketing Management / Business and Management

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Os 8P´s do Marketing Contemporâneo

Marketing / Marketing Strategy / Marketing Management / Marketing Communications / Marketing Mix Modeling

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Paixão Pelo Consumo e Consumo Pela Paixão: O Processo de Comoditização do Mercado de Futebol Brasileiro

Football (soccer) / Consumer Culture / Consumer Culture Theory / Marketing Management / Commodification of Culture / Commodification / Football Supporters and Identity / Commodification / Football Supporters and Identity

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MARKETING X CLIENTE: O PODER DO MARKETING DE RELACIONAMENTO

Marketing Management

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Análise da relação entre a satisfação dos consumidores e os preços ofertados no sítio booking.com

Marketing / Tourism Studies / Tourism Marketing / Tourism Management / Social Networks / E Marketing / Services Marketing and Management / Travel & Tourism / International Marketing / Marketing Research / Sustainability in Hotels & Resorts / Online social networks / Marketing Strategy / Online Marketing / Internet Marketing / Marketing Management / Social Media Marketing / Tourism / Marketing Strategies / Tourism and Hotel Management / Marketing Communications / Destination Marketing / Turismo / Hotel Management / Digital Marketing / Hotels / Internet Websites in Tourism / ICT in hospitality and tourism / HOTELERIA Y TURISMO / Marrketing / Planejamento e Organização do Turismo / E Marketing / Services Marketing and Management / Travel & Tourism / International Marketing / Marketing Research / Sustainability in Hotels & Resorts / Online social networks / Marketing Strategy / Online Marketing / Internet Marketing / Marketing Management / Social Media Marketing / Tourism / Marketing Strategies / Tourism and Hotel Management / Marketing Communications / Destination Marketing / Turismo / Hotel Management / Digital Marketing / Hotels / Internet Websites in Tourism / ICT in hospitality and tourism / HOTELERIA Y TURISMO / Marrketing / Planejamento e Organização do Turismo

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A imagem da Região Centro de Portugal: a perspetiva dos seus residentes

Marketing / Tourism Studies / Tourism Marketing / Tourism Management / Tourism Planning and Policy / Services Marketing and Management / Cultural Tourism / Travel & Tourism / International Marketing / Marketing Research / Sustainable Tourism / Brand Image / Marketing Strategy / Internet Marketing / Marketing Management / Social Media Marketing / Tourism Impacts / Tourism / Tourism and Hotel Management / Marketing Communications / Destination Marketing / Turismo / Digital Marketing / HOTELERIA Y TURISMO / Tourism Planning & Development / Residents / Services Marketing and Management / Cultural Tourism / Travel & Tourism / International Marketing / Marketing Research / Sustainable Tourism / Brand Image / Marketing Strategy / Internet Marketing / Marketing Management / Social Media Marketing / Tourism Impacts / Tourism / Tourism and Hotel Management / Marketing Communications / Destination Marketing / Turismo / Digital Marketing / HOTELERIA Y TURISMO / Tourism Planning & Development / Residents

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Os determinantes psicológicos do consumidor verde

Marketing / Tourism Studies / Tourism Marketing / Tourism Management / Services Marketing and Management / Green Marketing / Cultural Tourism / International Marketing / Marketing Research / Sustainable Tourism / Marketing Strategy / Internet Marketing / Marketing Management / Climate Change Impacts / Social Media Marketing / Tourism Impacts / Tourism / Marketing Communications / Destination Marketing / Turismo / Digital Marketing / Green Marketing / Cultural Tourism / International Marketing / Marketing Research / Sustainable Tourism / Marketing Strategy / Internet Marketing / Marketing Management / Climate Change Impacts / Social Media Marketing / Tourism Impacts / Tourism / Marketing Communications / Destination Marketing / Turismo / Digital Marketing

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Mídias sociais na administração pública: um estudo sobre a utilização do Facebook pelos municípios do Recôncavo do estado da Bahia - Brasil

Management / Marketing / Business Administration / Economics / Public Administration / Web 2.0 / Strategic Management / Human Resource Management / Social Media / International Marketing / Marketing Research / Facebook / Administration / Online Marketing / Marketing Management / Business Management / Facebook Studies / Comunicação Social / Mídias Digitais / Administración / Gestão Pública / Online Media / Redes Sociais / Wiki / Marketing Digital / Mídias Sociais / Assessoria de Governo / Administracion / Administração / Public Administration and Policy / Administração e Gestão Educativa / Geolocalização / Comunicação Governamental / Marketing Político Mídias Digitais / Internet / Adminstração / Web 2.0 / Strategic Management / Human Resource Management / Social Media / International Marketing / Marketing Research / Facebook / Administration / Online Marketing / Marketing Management / Business Management / Facebook Studies / Comunicação Social / Mídias Digitais / Administración / Gestão Pública / Online Media / Redes Sociais / Wiki / Marketing Digital / Mídias Sociais / Assessoria de Governo / Administracion / Administração / Public Administration and Policy / Administração e Gestão Educativa / Geolocalização / Comunicação Governamental / Marketing Político Mídias Digitais / Internet / Adminstração

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Âncoras de decisão: um estudo de precificação com produtos originais e réplicas

Management / Marketing / Economics / Tourism Marketing / Brand Management / Strategic Management / Brand Loyalty / International Marketing / Marketing Research / Brand Image / Marketing Strategy / Branding / Internet Marketing / Marketing Management / Marketing Communications / Corporate Branding / Administração e Gestão Educativa / Marcas / Advertising and Branding / International & Intercultural Communication/Marketing / Strategic Management / Brand Loyalty / International Marketing / Marketing Research / Brand Image / Marketing Strategy / Branding / Internet Marketing / Marketing Management / Marketing Communications / Corporate Branding / Administração e Gestão Educativa / Marcas / Advertising and Branding / International & Intercultural Communication/Marketing

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A influência do género e da ocasião na frequência de consumo de vinho

Marketing / Gender Studies / Gender / International Marketing / Marketing Research / Marketing Strategy / Marketing Management / Wine Tourism / Wine Marketing / Wine Consumption Behaviours / Marketing Strategy / Marketing Management / Wine Tourism / Wine Marketing / Wine Consumption Behaviours

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APLICAÇÃO DA ANÁLISE IMPORTÂNCIA-VALOR AOS COMPONENTES DA IMAGEM DE UM DESTINO TURÍSTICO

Management / Marketing / Economics / Education / Tourism Marketing / Higher Education / Strategic Management / Travel & Tourism / International Marketing / Marketing Research / Marketing Strategy / Marketing Management / Turismo / HOTELERIA Y TURISMO / Turismo Cultural / Turismo Comunitário / Planejamento e Organização do Turismo / Higher Education / Strategic Management / Travel & Tourism / International Marketing / Marketing Research / Marketing Strategy / Marketing Management / Turismo / HOTELERIA Y TURISMO / Turismo Cultural / Turismo Comunitário / Planejamento e Organização do Turismo

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Anthropomorphic responses to new-to-market logos

Marketing / Personality / Logo Design / Marketing Management / Sports / Business and Management / Logos / Business and Management / Logos

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Consumer ethnicity three decades after: a TCR agenda

Marketing / Marketing Management / Business and Management

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Consumer ethnicity three decades after: a TCR agenda

Marketing / Marketing Management / Business and Management

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Canvas para construção estratégica de marcas - Corporate

Marketing / Design / Instructional Design / Brand Management / Strategic Brand Management / Advertising / Strategic Management / Design Research / Strategic Planning / Brand Loyalty / Brand equity / Strategic Design / Brand Personality / Branding / Marketing Management / Human-Centered Design / Human-centered Design, UX/UI / Marca / Estrategia / Planificación Estratégica / Planejamento Estrategico / Brand awareness and brand image / Marcas / Planejamento de pesquisa / Design Estratégico / Comunicação De Marcas Globais / Pesquisa Em Marketing / Percepção Da Marca / GESTION DE MARCAS / Estrategias Organizacional / Hcd / Gestão de Marcas / Advertising / Strategic Management / Design Research / Strategic Planning / Brand Loyalty / Brand equity / Strategic Design / Brand Personality / Branding / Marketing Management / Human-Centered Design / Human-centered Design, UX/UI / Marca / Estrategia / Planificación Estratégica / Planejamento Estrategico / Brand awareness and brand image / Marcas / Planejamento de pesquisa / Design Estratégico / Comunicação De Marcas Globais / Pesquisa Em Marketing / Percepção Da Marca / GESTION DE MARCAS / Estrategias Organizacional / Hcd / Gestão de Marcas

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